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Parisha Trivedi, an avid ad film lover and creative director, she is someone who has been in the fashion industry for over 15 years. She has been able to bring a stark visual shift amongst the brands who struggle in mediocrity. She has headed few brands as a creative head and also as head of marketing and CMO. She has a proven record of bringing 180 degree shift in the brands visual language and helping brands target right audience and speak to them through the brands creatives. A person who deep dives in to data and analyses the history to arrive at a pattern and work in the problem head on. Parisha’s leadership has been pivotal in reshaping brands, driving results, and setting new benchmarks for success in the ever-evolving world of fashion and branding.